Best Tools to Start a Print on Demand Business in 2026
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The list of tools to start a print on demand business is shorter than most roundups suggest: one fulfilment partner, one place to sell, and one place to see what each order really made.
Quick answer
Start with Printify’s Free plan if you want a wide catalog and several sales channels. Choose Tapstitch if your brand is clothing only. Leave Spocket out unless you also want ready-made goods next to your own designs.
- Product and fulfilment: Printify ($0 Free plan) or Tapstitch (no minimum order).
- Storefront: Etsy, or Shopify with a free theme. Pixel Union themes are Shopify only and can wait.
- Tracking margins: a $3.99 Etsy spreadsheet or a $25 Notion tracker, depending on where you sell.
This roundup is built from vendor pricing pages, product pages and help docs, not from hands-on trials. All figures are pricing as of November 2026. Prices move, so confirm them on the vendor’s page before you pay.
It answers one question: which tool belongs at which stage. For setup steps, read our step-by-step Printify guide. For a detailed head-to-head, read Tapstitch vs Printify. Neither is repeated here.
Tools to start a print on demand business, compared by stage
The order below follows the order you need them in, and it is ranked by fit for a new seller, not by commission.
| Tool | Stage | What it is | Price as listed | Skip it if |
|---|---|---|---|---|
| Printify | Product and fulfilment | Print on demand network, 2,000+ products by its own count | Free: $0/month. Premium: from $39/month, or from $24.99/month billed yearly | You want one clothing range from one in-house producer |
| Tapstitch | Product and fulfilment | Clothing print on demand, no minimum order | No fee schedule published. Essential Cotton T-Shirt listed from $5.99 | You want mugs, bags or anything beyond clothing |
| Spocket | Optional add-on | Dropshipping supplier platform with a smaller print on demand section | Starter $39.99/month after a 7-day trial | You only sell your own designs |
| Shopify (not an affiliate link) | Storefront | Your own online store | Basic: $39/month paid monthly, $29/month paid yearly | You are still testing designs on a marketplace |
| Pixel Union | Storefront, later | Paid Shopify themes | Startup $100, Tailor $300 on the Shopify Theme Store | You are not on Shopify, or a free theme still does the job |
| Notion | Tracking margins | Workspace that runs a tracker template | Free: $0. Plus: $10 per member per month on yearly billing, $12 on monthly | You would rather work in a spreadsheet |
Stage 1: product and fulfilment
This is the one tool you cannot skip. Something has to print the item and ship it, and your choice sets your base cost, which drives everything in Stage 3.
Printify: the default for a broad catalog
Printify’s pricing page says using the platform is free and states there are “no platform fees, listing fees, or hidden charges”. It earns its margin on the fulfilment price. The Free plan covers 5 stores and Premium covers 10.
The reason it is our first pick for most new sellers is range: a $0 plan, 2,000+ products by Printify’s own count, and a channel list that includes Etsy, Shopify, TikTok Shop, Amazon, eBay, WooCommerce, Wix and Squarespace. You can change your mind about where to sell without changing your supplier.
Products are made by partner print providers. Printify Choice, one of its fulfilment options, “automatically routes each custom order to the best-rated Print Provider by price, quality score, and stock”, according to its shipping rates page.
Who should not pick it: sellers who want a single producer behind every garment, and anyone not willing to order samples, since the provider you choose affects the result you ship. If a problem does reach a customer, see how to handle a Printify quality complaint.
Tapstitch: the pick for a clothing-only brand
Tapstitch is narrower by design. Its catalog categories are garments such as T-shirts, hoodies, sweatshirts, denim and sweatpants, and its homepage lists “No MOQs”. A Tapstitch blog post says it offers “free account access” and manages production in-house in its own facilities.
Its Shopify page says products sync with titles, pricing and variants, and that orders flow into Tapstitch to be printed, packed and shipped. Its help center lists integration topics for Shopify, TikTok, Etsy, Wix, Squarespace, WooCommerce, Shoplazza and BigCommerce.
Three things to check before you commit:
- Shipping: the shipping page showed no rates in its calculator when this was researched and suggests adding items to a cart to see live rates. Without that number you cannot work out a margin.
- Item numbers: one “Essential Cotton T-Shirt” is listed from $5.99 (RT0063) and another from $9.99 (RT0031). Compare the item number, not just the name.
- Returns: Tapstitch says it does not “process returns directly from your customers”, so plan to deal with buyers yourself.
We could not find a published fee schedule, so “no subscription” is not something we can confirm from a Tapstitch page.
Who should not pick it: anyone planning mugs, phone cases or wall art, and anyone who needs a shipping rate in hand before creating an account.
Where Spocket fits: print on demand vs dropshipping
Spocket often appears in print on demand roundups, so here is the plain version. Spocket is at heart a dropshipping supplier platform. Its homepage calls itself “automated dropshipping software” for finding products from suppliers, and its plans are written around that.
| Print on demand | Dropshipping | |
|---|---|---|
| What you sell | Your design on a blank item | A supplier’s existing product |
| When it is made | After the order | Usually already made |
| What sets you apart | The design and the brand | Product choice, pricing and marketing |
| Main risk | Base cost and print quality | Other sellers can list the same item |
One correction to the usual simple line: Spocket does market a print on demand section. It says 50+ categories and 1,000+ products are available, and that you can upload files to suppliers that support custom printing. On its own blog, Spocket says it supports both models.
So the fair summary is this: dropshipping is the main product and print on demand is a side section. The pricing page lists eBay, Amazon and AliExpress dropshipping in its plan features and does not list print on demand there at all.
When Spocket belongs in the stack
- You run your own Shopify store and want ready-made goods alongside your designs, such as accessories that pair with a clothing line.
- You want supplier products that Spocket describes as coming from US and EU suppliers, and you have priced in the subscription.
- You have decided your business is a curated store, not a design brand. In that case, compare it with our Spocket review first.
When it does not
- You sell only your own designs. Printify and Tapstitch cover that without Spocket’s monthly plan.
- You have no sales yet. Starter is $39.99/month after the 7-day trial and lists 25 unique products, while the next plan up is $59.99/month or $24/month billed annually.
- You sell on Etsy and plan to list resold goods. Etsy’s Creativity Standards exclude resold blank items and resold commercially available items newer than 20 years. The policy does not use the word dropshipping, but ready-made supplier goods sit close to those exclusions. Designs made with a production partner are allowed if you disclose the partner.
A note on the source: the pricing page says 7-day trial in its text, while one badge’s image text says 14-day. This post goes with 7 days because that is the plan wording. Check at signup.
Stage 2: the storefront
You need somewhere to sell, and the first choice is a marketplace or your own store. A marketplace gives you an existing audience and takes per-sale fees. Your own store gives you control, and you bring every visitor yourself.
Etsy for testing designs
Etsy charges mainly per listing and per sale. Its fee page lists $0.20 per listing and a 6.5% transaction fee. US payment processing is 3% plus $0.25, and Offsite Ads can add 15% on an attributed order.
The same page says you “may be required to pay a one-time set-up fee” to open a shop, with no amount stated. It also lists Etsy Plus at $10/month and Pattern at $15/month after a trial, and neither is included in the example below.
Shopify for a brand you intend to keep
Shopify’s pricing page lists Basic at $39/month paid monthly or $29/month paid yearly, and says it starts with a 3-day free trial, then $1/month for 3 months on most plans. The US standard online card rate on Basic is 2.9% + 30 cents, with a 2% fee if you use a third-party payment provider.
Printify and Tapstitch both list Shopify as a channel, so this choice does not lock in your supplier. Printify also lists a Pop-Up Store and Tapstitch lists WooCommerce, if Shopify is not for you.
Pixel Union: Shopify only, and optional at the start
Pixel Union sells Shopify themes, so it is irrelevant if you sell on Etsy or WooCommerce. A paid theme is not a launch requirement either. Shopify’s Theme Store has a free themes collection that includes Dawn, Craft, Fabric and others, and Shopify’s help docs say free themes are built by Shopify.
Launch on a free theme, then look at paid ones when you can name what is missing. Two Pixel Union themes fit this model best:
- Startup ($100 on the Theme Store): Pixel Union’s page says “optimized for small catalogs”, with four styles and several product page layouts.
- Tailor ($300 on the Theme Store): positioned for fashion and lifestyle brands, with built-in size charts, color swatches and “shop the look” images.
Pixel Union’s own site showed Tailor at $360 with a discount badge, while the Theme Store showed $300. This post quotes the Theme Store because that listing also states the one-time payment and license wording. Check both on the day you buy. Our Pixel Union guide compares the full lineup.
Shopify says third-party theme purchases are “considered final sale“, and that you can preview a paid theme in your admin first, with code editing off during the trial. Use the preview on your real products. Pixel Union lists free customer support and free theme updates with its themes.
Who should not buy one: sellers with no orders yet, and anyone hoping a theme will fix a weak product or weak traffic.
Stage 3: tracking margins
This is the stage new sellers skip, and it decides whether the other two are working. A store can show sales every day and still lose money once shipping and fees come out.
Worked example: one shirt, three setups
This is an illustrative example, not a real shop or a typical result. The assumptions are a Bella+Canvas 3001 with one print, sold at $24.99 by a US seller, with shipping built into the price and no sales tax, ads or returns.
The product costs are from Printify’s shirt page, which also uses $24.99 as its sale price. Shipping is $4.95, the Standard US first-item rate on the Printify Choice page for tees such as the Adult Staple Tee. We could not confirm that rate for this exact shirt, so treat it as an assumption.
| Per shirt | Etsy, Printify Free | Shopify, Printify Free | Shopify, Printify Premium |
|---|---|---|---|
| Sale price | $24.99 | $24.99 | $24.99 |
| Product cost | $10.98 | $10.98 | $8.77 |
| Shipping (assumed) | $4.95 | $4.95 | $4.95 |
| Selling fees | $2.82 | $1.02 | $1.02 |
| Left over | $6.24 | $8.04 | $10.25 |
| Margin | 25.0% | 32.2% | 41.0% |
Etsy fees here are $0.20 listing, $1.62 transaction and $1.00 processing. Shopify fees are 2.9% + 30 cents on Basic. If Etsy Offsite Ads drive the order, the 15% fee takes another $3.75 and the Etsy column falls to $2.49.
The table leaves out fixed costs on purpose, and they change the picture:
- Shopify: at $39/month, this example needs 5 shirts a month just to cover the plan.
- Printify Premium: it saves $2.21 on this shirt. That is 12 shirts a month to cover $24.99 billed yearly, or 18 shirts to cover $39 billed monthly. Premium prices are shown as “from” figures and discounts vary by product, so rerun this on your own catalog.
Also missing are samples, ad spend, refunds and your time. Printify’s page says shipping, taxes, extra print areas and storefront fees are calculated separately, so its own “from” numbers are not your final cost.
Etsy Seller Profit Spreadsheet: for Etsy-only sellers
The Etsy Seller Profit Spreadsheet ($3.99, our own product) is an .xlsx file with a setup guide PDF that works in Excel and Google Sheets. Its page lists a fee calculator with break-even and target-margin prices, a pricing sheet for 100 products, a 1,500-line sales log, a 12-month P&L and a per-product profit ranking.
It itemises Etsy fees, including Offsite Ads with the per-order cap, and you update the fee rates yourself when Etsy changes them. It is built around Etsy, so it is a weak fit if you sell only on Shopify. Reselling or sharing the files is not permitted.
Print on Demand Business Tracker: for several designs and channels
The Print on Demand Business Tracker ($25, also our own) is a Notion template. Its page lists a design pipeline, niche research with a Go / Test / Skip call, and listings with sale price, base cost, shipping, platform fees, profit per sale, margin and profit after ads.
It also lists sales and orders with refunds counted as a loss, ad campaigns with a Scale / Hold / Cut verdict, an Etsy tag check, a content and mockups tracker with due dates, and a dashboard. Platform fees are held in one table and pulled into each listing.
It works on Notion’s Free plan, but the product page says its four date-stamp automations need a paid plan, and on Free you enter those dates by hand. Notion’s help page also says database automations are on paid plans. Notion’s pricing page lists Plus at $10 per member per month, and the plan data on that page gives that as the yearly billing rate, with $12 on monthly billing.
Who should skip both: anyone with a single product and a handful of orders. A plain sheet with the rows in the table above does the job until you have more designs than you can keep in your head.
Three starter stacks by stage
These are suggested combinations from the prices above, not case studies. Sample orders and ads are extra in all three.
Testing designs on a small budget
- Printify Free plus Etsy, with no paid plan on either. A one-time Etsy set-up fee may apply.
- Etsy fees per listing and per sale, as in the example.
- Etsy Seller Profit Spreadsheet for $3.99, or your own sheet for free.
Building your own general store
- Printify Free plus Shopify Basic at $39/month, or $29/month paid yearly.
- A free Shopify theme.
- The Print on Demand Business Tracker for $25, once you have several live designs.
Launching a clothing brand
- Tapstitch plus Shopify Basic, after you have confirmed shipping rates and ordered a sample.
- A free theme first, then Pixel Union’s Tailor if you need its size charts and swatches.
- Spocket only if you later add ready-made accessories.
Well-known alternatives you may also see are Printful and Gelato, which are not covered here. Our Printify vs Printful post looks at the first. If you end up dropshipping instead, the Notion template for dropshipping post is the closer match.
Frequently asked questions
What tools do I need to start a print on demand business?
Three at minimum: a fulfilment partner, a place to sell and a way to track margin per order. A free Printify account, an Etsy shop and a spreadsheet cover all three.
Is Spocket a print on demand company?
Mainly no. It is a dropshipping supplier platform that also markets a print on demand section. For a design-led business, Printify and Tapstitch are the more direct fit, and they do not need Spocket’s monthly plan.
Do I need Shopify to start?
No. Printify lists Etsy, TikTok Shop, Amazon, eBay, WooCommerce and others as channels. Shopify makes more sense once you want your own brand and can bring your own traffic.
Do I need a paid Shopify theme?
Not to launch. Shopify has free themes, and paid third-party themes are final sale, so preview first and buy only for a feature you can name. Pixel Union’s themes work on Shopify only.
When is Printify Premium worth it?
When your monthly saving beats the fee. In our labelled example, that is 12 Bella+Canvas 3001 shirts a month on yearly billing or 18 on monthly billing. Your products will give a different number. Premium plans are non-refundable, according to Printify.
Can I use Printify and Tapstitch together?
Both list Shopify as a channel. The pages we read do not explain how they behave in one shop, so keep each product tied to one partner and place a test order before you rely on it.
How much does it cost to start?
Plan fees can be $0 with Printify Free on Etsy, plus $0.20 per listing and any one-time Etsy set-up fee. Budget for samples as well. A Shopify route adds at least $29 to $39 a month after the trial period.
Notion systems, spreadsheets and planners with a setup guide. Instant download.